Broad Targeting u0026 Dynamic Creatives (2023 FACEBOOK ADS TUTORIAL)

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Название	:	Broad Targeting u0026 Dynamic Creatives (2023 FACEBOOK ADS TUTORIAL)
Продолжительность	:	25.31
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🔺Have Nick Theriot Run Your Ads: wwwtheriotsolutionscom br✅ Have Nick Theriot Mentor You: theriotsolutionscom/innercircle
Comment from : @NickTheriot

So you test the products for example with a CBO Broad ? And go from there? With DCT?
Comment from : @niftyhussle7239

dont launch shit , if you dont have shit , because you will create shit amazing quote
Comment from : @Officalpawpals

Hey Nick, what if your different ads are directed to different audience profiles Eg Mortgage Ads targeting doctors and other mortgage ads targeting lawyers Do you still put them in the same adset with your winning ads?
Comment from : @RemyGaskell

when you say "take off" u mean publish or like starts to win in the main adset
Comment from : @WinstonKim-kq1bx

i have a main account right like my main facebook account | under that i have bussniess accounts that run the ads but when ever i create a creative and try to use the id to move to scale it shows this error br brThis post can't be used for an ad because it doesn't exist on the Page you've chosen, or it was originally created on a personal profile Please choose a different post and try again br brany one know a work around?
Comment from : @Officalpawpals

Hey Nick, for some weird reason I am not able to pull up the post ID like it was shown in your video I do not get the same pfbid number that you do When I tried clicking on the greyed timeframe it loaded a different link without the pfbid numbers I tried posting a Loom to show you what I am seeing on my end but it would not let me post In any case, do you have any insights on what the issue could be?
Comment from : @lucasalvarez97

Hey NickbrIve started a new Clothing Brand, ive ran 2 DCTS for the past 3 Days 1 of them ive turned off, the other one is profitablebrI wanted to copy the AD ID over to my Main (I dont have anything in my Main yet) although the Variant that is shown on Facebookpost with comments is only 1 of the three and its noth the one that is giving me the conversions/getting most spend Do i need to wait longer for it to pop up? (its been 3 Days)brWhat should i do?brWould love to get a feedback
Comment from : @karelgonzalez4949

hey nick !! you said one winning ad copy ? brIm just starting up I don’t even have winning copy… what to do !!
Comment from : @venusidariya5564

Thanks for the video it is great Can we mix video and image in Broad ad set if they are winning ads? And how we can test videos and images? Can we use two dtc same time one is images and other one is videos? Thank you
Comment from : @berkanpek

Awesome content! Whenever I try to grab the post ID from the dynamic creative I keep getting redirected to the business page Have tried removing "business" in the url but keeps getting redirected to the business page, even if I click on the time stamp Do you have any other solution?
Comment from : @CreativeIguess

Hey, phenomenal content Nick!brA question, when starting a completely new campaign on a new ad account we should start off with just a DTC testing ad set However, what is the reason for only choosing either 3 photos OR 3 videos and not mix? For an example, 2 videos and 1 picture?
Comment from : @CreativeIguess

Hey Nick! How do we know which combinations of photos/headlines/primary text got the purchases within the DCT? (we have found a succesful DCT and want to upload ads into winning adset) When we click 'share' and see facebook posts with comments there are 3 combinations which are displayed Are these the combinations with the highest engagement or the combinations which got us purchases?brbr(btw love your content, super logical and will become a part of your community one day)
Comment from : @PatMillarr

Awesome video! Just wanted to ask, is this what you use for all your creative testing? Just in the one same campaign as your main scaling adset? Thanks Nick!
Comment from : @jakestrahan4578

Hey Nick, I've found when copying over the winning ad into the main adset that FB seems to ignore it, and continues to pour all of the budget into the best performing ad within the test adset I recall you saying that you shouldn't turn off the test ads until they start to gain traction inside the winning adset, but - at the moment I see no other choice because Its been almost a week and the ad recreated in the main adset has zero impressions/reach etc What would you recommend? Thank you
Comment from : @bringtheseo

but when we run dynamic creative ads , that can be copied with post id
Comment from : @sahilkanojiya2951

Hey Nick! This is awesome! Love your value packed videos Question How do you recommend someone to transition into this workflow? I have started setting up my DCT's, but if I have another Ad that is preforming well, using interest targeting, what should I do with it It almost feel foolish to turn it off at this stage, since it is making the most money What are the cons of running broad and interest targeting in parallel?
Comment from : @tyler-tometich

Hey @NickTheriot I've delved into the 3:2:2 method and excitingly initiated a 322 Campaign Currently, I have a primary Ad Set awaiting winning DCT ads, and a DCT Ad Set configured with the 322 format I'm seeking guidance on how to effectively analyse and compare results within my DCT Specifically, I'm curious about determining the most successful combination of creatives, copy, and headlines that should progress to the Main Ad Set What metrics should I look at to choose my winning DCT Thanks!
Comment from : @user-bi9hf4ex6v

byou've mentioned that you should put up to 6 Winning ads in 1 ad set for main, if you keep finding more winning ads thru DCT, should you create second main adset or new CBO campaign?/b
Comment from : @seank2793

Thanks Nick! Last question What if you moved the best performing unique post id over to the "Winner Ad set" and still keeping the "DCT" Ad set on to wait for unique post id take over What would you consider Unique Post ID take over "DCT" Ad set, other than Unique Post ID hitting my KPI(within 3x target nc-cpa)?
Comment from : @erictan9274

Hi Nick! You said "I don't move it over to winning ads set unless it's at scale" and you mean 40 above total campaign spending But let's say what if it does hit the kpi but does not spend above 40 of total campaign spending what do you do to the dct? Do you close it or just leave it there? If you leave it there what are you expecting?
Comment from : @erictan9274

I appreciate your content minus the fbombs please Thank you
Comment from : @BibleBelieversUSA

Nick, Thanks for going through this It's all very helpful If we offer evergreen introductory trial offers for several products (deeply discounted) that are strictly focused on acquiring new customers, should we run those in a separate campaign from our standard CBO campaign? They'll never hit a positive ROAS, but will generate much lower CAC
Comment from : @davidisserman4623

Hey Nick, is there any reason why you use DCT method for testing as compared with normal broad targeting? brbrIf I have a main broad ads set with 3-5 winning ads and I create another ads set (NOT DCT) with 3 ads (same angle/concept), would it be better? brbrIf the “testing” ads set spend 40 or more than the main ads set, I would assume that the ads is beating my winning ads and just move it like how you did brbrIs this better way?
Comment from : @Zenphrus

This channel is literally gold even for experienced Media Buyers, however I have a question, when some DCTs adsets aren’t spending enough money would you add a minimum spend to accelerate the testing phase a bit and move on to the next DCT adest ?
Comment from : @slimbahri1427

Awesome content! I just have one question: when I click on 'Preview FB Ads with Comments', my first ad is the one with the most comments, but my second ad is actually the one that generates all the leads So, do we always need to check the 'Dynamic Breakdown' option, not just the preview?
Comment from : @TheNidza123

Hey Nick, many thanks for your videos, great help! Question - been testing the broad target for 3 months now in a coaching b2b space (relatively small niche) Ideal client is a business owner who has been in business for some time but is struggling Recently, I noticed that we started getting more leads coming from people who want to start the same time of business which is not ideal However, it seems like they opt-in and fb is pushing our ads to them even more Nothing has changed in our marketing What would you do in this case? How do you control lead quality with broad targeting? Many thanks in advance!
Comment from : @svetlintodorov8089

great, thanks Nick! I dont understand why you dont use story format in your dtc - is there a reason for it?
Comment from : @user-gu5fl7zl9v

So if Facebook only allow $50 a day what should we do?
Comment from : @doz03

Question about this strategy When I preview ad, the image and headline are not the ones getting most spend when I breakdown ad in ads manager, like not even close The image showing in preview is getting maybe 5 of spend, 97 of spend is going to another single image What do you do in this situation?
Comment from : @CEnos90

Hi Nick, thank you for the content! What is the reason you don't do retargeting campaigns? Prices in my store range from $110 to $2,000, should I use this structure or you would suggest another structue?
Comment from : @sevdamemmedova5056

Hi there, this tutorial is so good! Can I also run an ASC or a BOF retargeting campaign alongside, or will it be a waste?
Comment from : @theAyazAliyev

Hey Nick When you have found the winning combination from the Dynamic ad and move it to the Main ad set, do you turn off the dynamic ad set or the dynamic ad? brbrAlso, I see you can only have 1 dynamic ad set up in the ad set, it wont let you create multiple ads so do you test 1 ad at a time or have multiple dynamic ad sets each containing 1 ad?
Comment from : @kaiross6114

I might have to rewatch this video Nick, but that $100 /day budget, is that spread across both adsets within the one campaign? (test and active) So, say $40 for active and $60 for ongoing tests? Is that right? Why not just run two separate campaigns? One test and one active?
Comment from : @bringtheseo

Hey Nick, Loving your content so far and I have just started digging into your video catalog brI have a couple questions regarding starting up a main adset:br1 What are the possible expectations regarding performance of the main adset while it is in learning phase? First day of running the new main adset yielded amazing conversions so I turned off my DCT Second day tankedbr2 When copying over a post ID to the main adset, does this process ensure ads are seen on both FB and Insta? If so/not, what are your recommendations regarding creative format (square, portrait, etc)?
Comment from : @customspeakerpods5078

Hey Nick! How do you do landing page testing?
Comment from : @taylorchurchill8109

Hey Nick! Thanks for your video How many DCTs in your campaign at one time? eg budget at £100 per day
Comment from : @taylorchurchill8109

Hey Nick is there a proper number of creatives to test under your DCT adset? I noticed you only tested 3
Comment from : @alexcastro2022

Hey Nick, do you run a broad target set for one location at a time, or can I dump the whole world into one?
Comment from : @remusomega

Hi Nick, when you have a winning dct, do you copy all 3 ads that make up that dct or just 1 or 2? How do you know which of the 3 ads to move to your main ad set and which not Thank you
Comment from : @dbzgt29

Hi Nick, I've greatly benefited from your insights on broad targeting and DCT video, and I'm truly grateful for that br brI have a question: if I have a specific target audience, let's say individuals interested in "bags," should I always include this interest in the main ad set instead of using broad targeting? br brAdditionally, when I'm conducting tests for new DCT variations to determine the winning one before transitioning to the main ad set, do I need to consistently use the "bag interest"? br brFurthermore, if I keep using the "bag interest" in every DCT test, does it mean I won't be able to explore other interests? I'm concerned that if I find a winning combination based on different interests, it may not align with the "bag interest" in my primary target audience
Comment from : @thanapoomjantararuangtong3797

Hey Nick can we use more than 3 creative same message but different visuals cause we want to run 5 in one dct or it’s better to make 2 dct ads set and spread them 3 in one ad and 2 in another ad?
Comment from : @rashedkalvin2198

Would it be better to run the test DCTs in a separate CBO dedicated only for testing ads, instead of running the test DCTS in the main CBO which contains the main/winner adset? Since these are "tests", they could go either way - bad or good If they are bad, wouldn't they hurt the results of the overall main CBO which contains the main/winners adset? brbrWhat's the optimal number of main/winning adsets and test DCTs do you run in 1 campaign?
Comment from : @hgbventures3889

Hi Nick a question Im using this same strategy for lead gen purposes and i frequently test new forms/landing pages I right now have a main Leads campaign running with 3 winning creatives I'll soon start DCT testing as well My concern is how do I add testing a new form in this scenario as we can't change anything on a winning creative once it's ready Do you have any suggestions Should I make separate campaigns for the forms and each campaign their own DCT testing campaign?
Comment from : @BlueOfficialYT

Hey Nick, great value as always May i know please if i can scale only the DTC campaign alone? without copying the winning adset to another campaign
Comment from : @hamzaboy5073

Hi Nick just came across your channel and you are the realest person and creator when it comes to giving useful information without any strings attached, so i had to drop a like and a sub! 🙏brbrI just started using ads and i followed your guide, i have one question thoughbrbrI run a clothing brand and I have a campaign for a collection which consists of 4 shirts, I created 3 different picture ad creatives for each shirt So my question is: do I create 4 different DCT ad sets with each having the 3 creatives of each of the 4 shirts or should i do 1 CBT ad set with all shirts in there and maybe a carousel for the creatives? brbrThank you in advance and thanks for the great content, you have a new supporter brother!
Comment from : @frozgfx5054

Hi Nick, If you want to promote similar products using Facebook ads eg electric toothbrush and a water flosser, the same business goal is to purchase, are you still adding all the products to the one single campaign? Or do you create a separate campaign per product?
Comment from : @cascy004

Off topic from the video but you mentioned about using triple whale and tagging the ads Can you tag for something like triple whale and GA4 or would it have to be one or the other?
Comment from : @mattmurdoch4345

Hey NickbrbrI'm interested to know more about your services Right now I'm running a ecommerce with a winning product but I'm limited with the ads due that my account has 1 month running I've tried to reach out on your IG as wellbrbrLooking forward to hearing from you!brbrBestbrLuis
Comment from : @lpmkdir

Hi Nick, fantastic video! Your content stands out as the finest on YouTube As I strive to collaborate with you in the future, could you possibly discuss the KPIs that drive your scaling decisions? Many thanks!
Comment from : @chrisjackson6369

Hi @NickTheriot I have now been testing this strategy for a week but the DCT's are not spending One DCT came up to 012$ and the other to 002$ What would you do in this situation?
Comment from : @user-kk2pd4ee4c

Thank you bro that was helpful a lot❤❤❤
Comment from : @cityshop2886

Hi Nick! Hope you're doing well I see you're still replying to the comments on this video from 6 months ago Respect!brbrHow many DCT's do you recommend testing at the same time? Do you wait till 1 DCT is warmed up before launching a new DCT?
Comment from : @user-kk2pd4ee4c

I forgot to add, do you ever test the winners in a new campaign?
Comment from : @kiwi_playz552

Great video Nick! If i'm targeting a specific audience inside my main ad set, should i have that exact specific audience in the dct ad set?
Comment from : @antoniomalki00

Mantap
Comment from : @tolengkarmin8329

What if certain angles only perform well with certain age groups? According to this I would need to put those angles/dct’s in the main but the main would be more broad Wouldn’t that effect performance negatively since that angle/dct doesn’t work for all age groups? 😊
Comment from : @patchybeardopinions9340

Hi Nick, how can you find the post ID if the DCT winning combo based on DCT breakdowns individually doesn't agree with the preview (ie ithe preview doesn't bring up the right image with the winning text headlines etc?, have you had this happen?
Comment from : @jameskfletcher

Quick question We've been running ads for a few months using ABO and wanting to switch to something like this after not having the best success with that method We're currently spending about 600 per day on ads Do you suggest we turn all of our campaigns off and start with this method spending 600 / day or do you suggest we keep the other ads running and integrate this and slowly decrease the budget on the other campaigns?
Comment from : @KindredSplendor

Does really work for local lead gen
Comment from : @fans1781

Hi Nick, You can't copy the post ID if you are running leads correct? I see the spot to add the ID in the new AD is blocked and if so do you just copy the winning elements over?
Comment from : @recesss

If we have 6 winning ads to start, do you think it's better to start with 3 on and 3 off, or to start with all 6 on?
Comment from : @tomasaquino9713

Do you make sure to avoid any possible repeat combinations of creative, copy, and headline between DCTs? Sometimes I have 1 combination that could be repeated in two DCTs I have yet to see FB choose this as the winner, but do you think it will hurt performance?
Comment from : @tomasaquino9713

What if the top performing ad doesn't have comments/reactions? How can we get the post id?
Comment from : @SquirmalTV

Thanks Nick, this is an amazing video contentvery real and the approach is much different from the regularbrbrThanks man
Comment from : @ogunniyifolushoayodele842

Nick, great video One question - Lets say the DCT's we run the campaign but we aren't profitable or just breaking even However our CTR's are good, good amounts of clicks to our site Would we continue to run the campaigns?
Comment from : @MrKai-zv9bc

Hey Nick!, i have a question, how many winning ads should be normally in the main adset, and in the adset level, there are the winning adset and al the dcts that you are testing, that would be an adset for every dct or ad concept, right? also when you are making a video ad, when you have created the adset and you are in the ad level you put al 3 variations dinamicly in the same ad or you create 3 diferent ads in the same edset, obvliusly with the 2 copys and 2 headlines in every ad?brbrthanks for what you do help a lot!
Comment from : @alonsoom8835

This is the best and most relevant guide for facebook ads for 2023 i've seen It's also the best way i've come across to test new creatives against proven winners Bravo sir
Comment from : @problemaadic5229

Can you explain the structure of each DCT adset? Does it have 1 dynamic ad or multiple of them?
Comment from : @idohirsh

Quick q- how important is it do it in a DCT vs regular ad set? Is it ok if I followed everything but did it in a regular way?
Comment from : @rishabhbohara4928

Hi Nick! Great content I have a quick question about the structurebrbrSo I have 1 campaign per product and country, 1 main adset for winning ads, and 1-2 active dct adsetsbrbrWhat I didn’t understand is, each dct adset has 1 dynamic ad with 3 similar creatives, 2 copies and 2 headlines?brbrOr do I have multiple ads in the 3:2:2 method in each dct?brbrThanks I’m advance 🙏
Comment from : @idohirsh

Such a helpful video! Question on budget, I am targeting New Zealand women which is around 28million people Should I be spending USD$100/day for that audience size?
Comment from : @magnapix8796

Great strategy 🙏 Do you think Day-parting will ruin the results of this campaign?
Comment from : @LORDECOM

Hey Nick 👋 What are your thoughts on duplicating the same adset within a CBO multiple times to find a good pocket of the audience that are converting to leads? brbrEg Budget is $100/day and target CPA is $20 so you duplicate it 5 timesbrbrOr is it better to just have 1 adset and push all the budget to that adset and DCT?brbrThanks mate really learning a lot about broad targeting and DCTs from your videos 🙏
Comment from : @benjaminwilson1284

Hey Nick, I went to the DCT adsets to retrieve the winning ads exactly the same method you did, with facebook post with comment And it only came out 1 version, and also unable to retrieve the post ID I tested 3 videos btw Any suggestion? Thanks!
Comment from : @AbbreviatedGod

Great content and eye opening Thanks!brbrHow would you integrate big womens clothes catalog into 3:2:2 method?brOr would you run one DABA catalog campaign and second 3:2:2 with images/vids of best selling prod? Or just one of those two campaigns?
Comment from : @v1l4v1l4

What about carousal and other ad formats?
Comment from : @talhadagha4575

🥰thanks so much bro, super helpful!
Comment from : @andyjohnstondirector

Hi Nick Thanks for the great content Quick question:brbrWe have this type of campaign set for conversions We want to test a lead gen campaign Since it has different objective, do you start a new campaign with the Leads objective?
Comment from : @sjoerdjhe

Hey Nick, this is awesome this setup Just a question on increasing/decreasing budget, if budget is $100 per day you mentioned in the video if the last 3 days we are below our target ROAS, your going to decrease the budget by 20 a day So if it continues to be below target ROAS, do you keep going towards $0? And if it get's to $0, what does that usually indicate? The creatives are not good enough?
Comment from : @Christopher-hv3xj