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The BEST Facebook Ad Campaign STRUCTURE #shorts




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Название :  The BEST Facebook Ad Campaign STRUCTURE #shorts
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@Marcio_MN
Isn't better to have 1 campaign for your cold audience with an "engagement" objective and another campaign for your warm audience with a "sales" objective targeting lookalike people who engage with the first campaign?
Comment from : @Marcio_MN


@alpafena1
Let’s try this because any campaign isn’t working for me I do real estate ads 😅
Comment from : @alpafena1


@colognemotionfilmproduktio5534
Thanks! But wouldn't it make sense to put the retargeting adset in a separate campaign?
Comment from : @colognemotionfilmproduktio5534


@PaschalisI
With cbo on or off? Thank you
Comment from : @PaschalisI


@CreativeOnlineAcademy
These are the same things i am doing for most of my clients - but few clients have very tied budget , sir i would like to know , do fb removed page like campaihn options - from few days i wasnt able to find facebook likes campaign option
Comment from : @CreativeOnlineAcademy


@ziellanesstoriestv5276
tutorial on this?
Comment from : @ziellanesstoriestv5276


@AdboxHQ
Beautiful video✅ brbrThere should be a way to test the ad creatives before running the campaign brbrWill save time and money Don’t you think so Ben?
Comment from : @AdboxHQ


@anoop-hs
Thank you
Comment from : @anoop-hs


@saykuus2676
This is what I needed I’ve been having great success with just one ad set and 3 ads after testing a few ad sets But haven’t made a campaign for warm audiences I will definitely give this structure a go!
Comment from : @saykuus2676


@moquen
It's not bad to put inside one campaign lookalike and retargeting audiences?
Comment from : @moquen


@dobbylover121
Hi! I used this kind of structure and my ads performed extremely poorly due to Auction Overlap How do I deal with that?
Comment from : @dobbylover121


@sebastianschialer4859
@BenHeath Would this strategy work for a Traffic campaign objective?
Comment from : @sebastianschialer4859


@denis20alexandru
Thanks
Comment from : @denis20alexandru


@jvzzyj5926
plz make this a full tutorial!!
Comment from : @jvzzyj5926


@xaviarmusic
I’ve found that 6 ad creatives per adset gives me the best results for my music
Comment from : @xaviarmusic


@spadesofnintendo6213
Should I do this strategy alongside the Omnipresent Strategy? Or will the campaign suffer from audience/auction overlap?
Comment from : @spadesofnintendo6213


@MrEdBooth
What platform do you use to make your videos with moving text ?? Looks cool
Comment from : @MrEdBooth


@MarielaPerCal
Do you recommend exact same campaign duplicated for different products (and using different creatives)?
Comment from : @MarielaPerCal


@goahead7545
Will this Strategy be effective for a new account or website? If yes, how can it work without data such as like look audience and customer list
Comment from : @goahead7545


@subrotomukherjee2316
A beginner question: why not creating another campaign rather than too many adset?
Comment from : @subrotomukherjee2316


@selfhelphero
Would it be good to create a warm audience ad set including both, landing page visitors and FB page engagement together as 1 warm ad set? Or would there be a reason to keep the 2 separate, each with their own ad set?
Comment from : @selfhelphero


@setapartfarmandgardens
You have a gift of taking difficult concepts and explaining them simply in your explanations and editing! It’s amazing Thank you so much I’m learning so much from you
Comment from : @setapartfarmandgardens


@rpconsultoria-yh8bf
🎉🎉
Comment from : @rpconsultoria-yh8bf


@jessin1162
You see I want to do this But my client’s monthly budget for ads is 100 euros atm
Comment from : @jessin1162


@MoMoneyMoProblems15
No brbr1 Campaign brbr1 Ad Set brbr3-5 AdsbrbrYou want to consolidate and simplify your campaign structure This is bad advice
Comment from : @MoMoneyMoProblems15


@iamemekaozor
Would the AdSet have different budget or share the same budget
Comment from : @iamemekaozor


@KevsGuide
Thanks Ben And its a conversion campaign?
Comment from : @KevsGuide


@enayagad
Does each different product have it's own separate ad sets?
Comment from : @enayagad


@amedabraham1169
Amazing, learned a lot from you What do you think of broad targeting for testing? I’ve been getting clicks only from broad and not sure if I should start with creative or audience testing after this
Comment from : @amedabraham1169


@stephenmurphy6909
Would you recommend this for local lead gen with small audience under 250k or does it just make sense to not do detailed targeting as your pool would be too small?
Comment from : @stephenmurphy6909


@kylemichel3006
Mega question Could one of those audience lists be a broad audiences ie Not targeting anything
Comment from : @kylemichel3006


@binhle-bj4qg
thanks for sharing Ben We are currently run the almost exact campaign structure on Facebook The problem we face is the result is very unstable We get X4-5 ROAS on someday and zero results on some days Could you suggest what might be the root cause of this? some people suggest it might be the low budget We spend 50 usd/ day consistently for the last 30 days We have had 50 orders generated but only 15 are registered in FB ad manager
Comment from : @binhle-bj4qg


@NimitJain-ce8ij
Hey ben,brI tried this structure but my ads end up spending all their budget on a single adset instead of trying out the other 3
Comment from : @NimitJain-ce8ij


@aublajud
Thanks for sharing this! I'm always torn on best practice when it comes to exclusions for prospecting overlap and would love to know your approach -- I've tested several approaches without conclusive results due to too many variables (tiered exclusions in one vs multiple campaigns, no exclusions in same or multiple campaigns) Also, how are broad audiences doing for you guys?
Comment from : @aublajud


@wallaceywill
I’ve always seen much higher CPMs and less leads when using video for conversion campaigns… but I love the idea of it, since you can build up know / like / trust much quicker… so question is; are my cpms higher simply because the video isn’t a good fit? Poor copywriting? I’d love some resources on how to use videos for conversion ads Love the idea that I can also retarget using the video watches
Comment from : @wallaceywill


@jakubjanczur
Great! How much would you spend at least per day and ad set with that amount of sets? (if possible to say)
Comment from : @jakubjanczur


@jays5829
Great vid!! should i manually test the creatives or do dynamic creative and let fb AI mix and match test?
Comment from : @jays5829


@JayPrada
dope!
Comment from : @JayPrada


@greggrant4221
Thanks Ben when my personal account is unrestricted i will be making a call to the team i touched base the other month however my personal account has since been compromised On a side note you are the only person i trust now as i have paid many people a substancial amount of money in the last year and to be honest looking back now i don't even now if they were or are legit I spend or was 1000 - 2000 a day but have dropped back now and have it running with one broad ad set at 800 a day so i can recoup some of the money back i paid out GG
Comment from : @greggrant4221


@henryrivera2960
Awesome
Comment from : @henryrivera2960


@pericoloso97
I now only go broad without interest, do you still recommend putting 4 broad and one retargeting?
Comment from : @pericoloso97


@ritjain13
Advantage Budget Optimization?
Comment from : @ritjain13


@xavierdeangueravilella1860
Thaaanks
Comment from : @xavierdeangueravilella1860


@JohhnooTheBeast
Now this was incredibly useful Sometimes it's so easy to move straight past the basics into these complex settings and overcomplicated systems But this is super simple and needs to be utilised more 👏🏻brbrWhat sort of budget split would you use? Split your £100 a day over all 5 sets? Im not sure CBO is the best for this sort of test but aren't sure ejther
Comment from : @JohhnooTheBeast



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